Strava and Zwift take the edge off winter training

Strava and Zwift take the edge off winter training

Two months of free access to online cycle training game

You'll even be able to attack Strava Segments virtually

Strava

Aoife Glass

Published: October 30, 2015 at 11:20 am
You'll even be able to attack Strava Segments virtually Strava
Online, interactive… fun if the weather's grim BikeRadar

Strava's partnered with online cycle training game Zwift to give Strava Premium members two months of free access every year.

Zwift, an online program that combines game elements such as the ability to ride against other real and virtual players, was developed to make indoor training a more social and – dare we say it – fun experience. It's compatible with a number of smart turbo trainers and costs £8/$10/AU$10 for a monthly subscription.

Related: Zwift aim to make indoor training fun

Strava Premium members will be able to access two consecutive months of Zwift per year, with Premium membership costing £3.99/$6/AU$6 per month or £39.99/$59/AU$59 per year. With the nasty weather well and truly here, we reckon this could take the edge off winter training.

Premium members also get access to a suite of other features, including coaching tips, videos and customisable training plans.

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"We want Premium athletes to have the most engaging experience possible – all year long, whether they're indoors or outdoors," says Strava's David Lorsch. "Strava Premium cyclists will now have access to an incredibly engaging indoor platform and will get even more value out of their membership."

For those concerned that virtual indoor training rides may steal some of their KOMs or QOMs, Strava says that it will be updating its feeds to distinguish between segments completed in real-life and those completed on indoor trainers via Zwift.

Online interactive turbo trainer

Aoife Glass

Digital Strategist, BBC Wildlife Magazine

Aoife is an experienced journalist, editor and podcaster with a background in science communication and a passion for the environment and adventure, particularly when it’s by bike! Prior to joining BBC Wildlife she worked as a freelance writer for the likes of Red Bull, Trek Bicycles, MBUK and Jane Goodall’s Roots & Shoots amongst others. Before that she was women’s editor on BikeRadar and deputy editor on Total Women’s Cycling, and before that she worked at the Natural History Museum in London. She loves mountain biking, gravel riding and road cycling, and has tested a huge amount of cycling and adventure kit and bikes. Her first degree was in geology, so be prepared to have interesting rock features pointed out to you. She’s currently studying for a masters in Environmental Law and Sustainable Development and working on the Spindrift Podcast which she produces and hosts. @Silverstrange
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