UDOG’s new road cycling shoe pairs wrap-around tech with a compelling price tag

UDOG’s new road cycling shoe pairs wrap-around tech with a compelling price tag

The Sempre is a lower-priced, simplified version of UDOG Cento

Warren Rossiter / OurMedia

Published: February 26, 2025 at 11:00 am

UDOG has treated us to a preview of its new Sempre road shoe, a simplified, less costly version of the popular Cento. Its £160 / €180 price tag could make it a compelling option.

The brand's wrap-around tensioner design is used in models including the gravel-focused Distanza, road lace-up Tensione and Cima, and UDOG's latest dial-tensioning premium Cento shoe.

The new Sempre has a laser-cut upper, complete with the full wrap-around tension bands unique to UDOG. Here, it's matched to a single-dial closure system, whereas the Cento has twin dials.

The minimal seamed upper wraps around the forefoot to enable the tensioning closure to compress in order to fit without creasing.

Udog shoe outsole
UDOG's more affordable road shoe offering retains a stiff composite outsole. Warren Rossiter / OurMedia

The carbon-composite outsole has mid-foot venting and moulded cleat markers.

At £160 / €180, the Sempre could be a serious challenger to some of the best road shoes at this price point. We’ll have to wait until June, however, for the final version and official launch.