De Rosa is celebrating its 60th anniversary this year with the Sessanta special edition collection of bikes - Ben Delaney/Future Publishing
De Rosa is making 60 Sessanta custom bikes in each of the company's four materials: steel, titanium, aluminum and carbon fiber - Ben Delaney/Future Publishing
The steel Sessanta is a tip of the hat to Ugo De Rosa's original material - Ben Delaney/Future Publishing
The titanium De Rosa Sessanta. Each of the models in the Sessanta range will be built with custom geometry - Ben Delaney/Future Publishing
The titanium De Rosa Sessanta features a CNC-machined head tube - Ben Delaney/Future Publishing
The carbon fiber De Rosa Sessanta will sell for €11,000 with Campagnolo Super Record and Bora wheels - Ben Delaney/Future Publishing
Sessanta means '60' in Italian. De Rosa still makes its custom frames in Italy - Ben Delaney/Future Publishing
The alu De Rosa Sessanta uses 7000 aluminum enriched with scandium - Ben Delaney/Future Publishing
The aluminum De Rosa Sessanta has a 1.5in lower bearing - Ben Delaney/Future Publishing
Taking a cue from the fashion industry, De Rosa is calling the Sessanta frames Black Label to designate the made-in-Italy construction - Ben Delaney/Future Publishing
De Rosa does all its high-end painting in house, including this glow-in-the-dark job - Ben Delaney/Future Publishing
Basso has a unique stem and spacer design on the Diamante 014. It sits flush with the head tube - Ben Delaney/Future Publishing
Although the steerer is a standard 1 1/8in on the Basso Diamante 014, the stem is as wide as the head tube, approximately 1.5in - Ben Delaney/Future Publishing
As with the stem on the Basso Diamante 014, the spacers match the head tube in width despite the 1 1/8in internal diameter - Ben Delaney/Future Publishing
The 830g Basso Diamante 014 comes with a 2cm spacer that effectively builds out the head tube and top tube - Ben Delaney/Future Publishing
Basso uses the same spacer design for its time trial bike - Ben Delaney/Future Publishing
The wide-spacer design on Basso's TT bike isn't quite as smooth as it is on the Diamante 014 - Ben Delaney/Future Publishing
Pinarello's Eurobike booth houses two Chris Froome bikes from the 2013 Tour de France - Ben Delaney/Future Publishing
Froome used Osymetric rings on his Pinarello at the Tour de France this year - Ben Delaney/Future Publishing
Pinarello brought Chris Froome's winning bike straight from the Tour de France, complete with grease stains - Ben Delaney/Future Publishing
Want to know how long Chris Froome's custom stem is? Pinarello has put a sticker on it for you - Ben Delaney/Future Publishing
While you can see Chris Froome's Pinarello at Eurobike, you can't see his SRM data, as the power meter's head unit isn't part of the display - Ben Delaney/Future Publishing
Japanese company Torayca provides the carbon fiber in the Pinarello Dogma - Ben Delaney/Future Publishing
Despite advances in technology, sometimes a simple piece of tape is the best solution. This bit marks Chris Froome's saddle height on his Pinarello Dogma - Ben Delaney/Future Publishing
Non press-fit bottom brackets are increasingly rare but here's one on Chris Froome's Tour de France Pinarello - Ben Delaney/Future Publishing
Not for sale - Ben Delaney/Future Publishing
Although most of the gear on the Pinarello Bolide was ridden by Froome at the 2013 Tour de France, the PRO disc wasn't – he used a HED - Ben Delaney/Future Publishing
A custom modification for Di2 shifting at the cowhorns of Chris Froome's Pinarello Tour bike - Ben Delaney/Future Publishing
Grip tape replaces handlebar tape for maximizing grip while minimizing weight and aerodynamic drag - Ben Delaney/Future Publishing
A fairing hides the front brake caliper on Chris Froome's Pinarello Bolide - Ben Delaney/Future Publishing
A closer look at the Pinarello Bolide's brake fairing - Ben Delaney/Future Publishing
The arm rests are longer than most on Chris Froome's Pinarello Bolide, and even the SRM mount matches the yellow jersey colour scheme - Ben Delaney/Future Publishing
When you wear the yellow jersey, you can get custom molded aero bars, too - Ben Delaney/Future Publishing
The Pinarello Bolide - Ben Delaney/Future Publishing
The Pinarello Bolide has a fairing on the rear brake as well as the front - Ben Delaney/Future Publishing
FMB tubulars are handmade French tyres - Ben Delaney/Future Publishing
Fi'zi:k's Ares time trial saddle on Chris Froome's Pinarello - Ben Delaney/Future Publishing
Shimano Dura-Ace encompasses two styles of Di2 time trial shifter. One has two buttons on each lever, to control both derailleurs; the other uses a single button on each lever, with one button upshifting the rear and the other downshifting - Ben Delaney/Future Publishing
Pinarello is jumping into the disc brake road bike market for the first time in 2014, with two hydraulic models - Ben Delaney/Future Publishing
Pinarello is introducing a SRAM hydraulic disc model as well as this hydraulic Shimano Dogma - Ben Delaney/Future Publishing
Pinarello runs the hydraulic hose partially through the fork leg on this Dogma - Ben Delaney/Future Publishing
Shimano's Di2 shifting leaves a bit more room than mechanical systems for hydraulics in the hood - Ben Delaney/Future Publishing
Pinarello has skipped mechanical disc brakes but jumped into hydraulics for 2014 - Ben Delaney/Future Publishing
Colnago's CX bikes come in disc or standard brake models - Ben Delaney/Future Publishing
The flagship Colnago C59 was the first production road bike with electronic shifting and hydraulic brake levers to hit the market - Ben Delaney/Future Publishing
The Colnago C59 features custom Formula shifters and hydraulic brakes - Ben Delaney/Future Publishing
The Colnago C59 began with Shimano-compatible electronic shifting/hydraulic brake levers, but is now a Campagnolo system - Ben Delaney/Future Publishing
The Formula lever functions like a Campy EPS model, with a thumb button and a lever behind the brake lever - Ben Delaney/Future Publishing
While Colnago's monocoque carbon bikes are made in Asia, the company creates its high-end lugged (and custom geo) bikes in Italy - Ben Delaney/Future Publishing
The Colnago AC-R is new for 2014 - Ben Delaney/Future Publishing
The Colnago AC-R is a budget bike, relatively, so gets house-brand brakes - Ben Delaney/Future Publishing
Even the 'budget' Colnago AC-R gets an electronic Campagnolo EPS group, this one an Athena 11-speed - Ben Delaney/Future Publishing
The 2014 Fondriest TF1.4 road bike - Ben Delaney/Future Publishing
The 2014 Fondriest TF1.4 road bike - Ben Delaney/Future Publishing
The Fondriest TFV - Ben Delaney/Future Publishing
TRP keeps gaining ground on time trial and triathlon bikes with its mini-V brakes. While some companies build elaborate fairings around the brakes, others, such as Fondriest, just tuck the caliper behind the fork - Ben Delaney/Future Publishing
Another common trend is the integrated fork/stem design that wraps around the front of the head tube. Scores of similar variations have been seen in the halls of Eurobike this year - Ben Delaney/Future Publishing
While carbon frames are ubiquitous among Italian brands, there are still a few brands holding out for steel - Ben Delaney/Future Publishing
While Tommasini did have a token carbon bike on show, the rest of its models are all made of lugged steel - Ben Delaney/Future Publishing
Columbus tubing might still hold cache among a small niche of old-school riders - Ben Delaney/Future Publishing
Although technology has passed this design by, polished, carved lugs are still a thing of beauty - Ben Delaney/Future Publishing
Carrera's TTS01 incorporates Vision bars into the unique front end - Ben Delaney/Future Publishing
In the race for more aero – or, at least, visually aero – integratation, the challenge for bike-builders is to retain fit adjustment options, as on this Carrera TTS01 - Ben Delaney/Future Publishing
An image of a very young Marco Pantani graced the Carrera booth, with a couple of Pantani-branded bikes - Ben Delaney/Future Publishing
Olmo is one of many brands seeking to ride the Italian wave - Ben Delaney/Future Publishing
The 2014 trend: rear-mounted TRP brakes on an integrated fork - Ben Delaney/Future Publishing
Mario Cipollini is still pushing his relatively new brand - Ben Delaney/Future Publishing
This Cipollini complete bike has Campagnolo Record and weighs 6.16kg (13.58lb) according to this scale - Ben Delaney/Future Publishing
In addition to the storied and popular Italian brands, there are always a number of companies you've never heard of at Eurobike. For us, this FM Bike fell into that category - Ben Delaney/Future Publishing
For 2014, most of the world’s bicycles will be built in Asia, but Italian road bike brands are still forging ahead, with manufacturers such as De Rosa, Colnago and Pinarello all proud of their heritage.
The limited edition Sessanta De Rosa range, for example, celebrates 60 years of Italian bicycle craftsmanship, with custom models in steel, aluminum, titanium and carbon. With price tags of up to €11,000, 60 bikes will be made in each of the four materials at the company’s Italian factory.
Elsewhere, Pinarello have been showing off the winning Tour de France bikes of Chris Froome at Eurobike 2013, complete with grease on the stay from chainslap. And Basso have displayed an interesting stem and headset spacer design that neatly matches head tube width.
Click through our massive image gallery, right, for a detailed look at many of the Italian exhibits at the show.
Ben Delaney is a journalist with more than two decades of experience writing for and editing some of the biggest publications in cycling. Having studied journalism at the University of New Mexico, Ben has worked for Bicycle Retailer & Industry News, VeloNews and BikeRadar. He has also previously worked as Global Brand Communications Manager for Specialized. Ben covers all things road and gravel, and can be found logging big miles in the Rocky Mountains that nestle alongside his home in Boulder, Colorado. He has covered the most important bike races in the sport, from the Tour de France and Tour of Flanders, to the Unbound gravel race, and specialises in tech content, showcasing what the pros are riding and putting everyday equipment through its paces.
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