Genesis have unveiled their UK-designed 2010 range, which sees the reintroduction of their drop-bar road bikes after a year’s absence, as well as updates to their Core, Altitude, Alpitude and iO mountain bikes.
The official launch of the bikes takes place in September, when we’ll bring you even more information and pictures. In the meantime, here’s the lowdown on the entire range.
Aether
Road bikes make a return to the Genesis line-up for 2010 in the form of the Aether 10 and 20.
Built with the commuter in mind, the Aether models have ALX-9 aluminium frames and carbon-legged forks.
At £599.99 the Aether 10 has Shimano 2300 STi shifters, a Shimano Sora rear mech and Truvativ Touro chainset. Alex R450 wheels and Tektro brakes complete the package.
For £200 more the Aether 20 has Tiagra shifters, a 105 rear mech and Sora chainset
Commuter-friendly features on the Aether include rack mounts plus room for a 28c tyre with mudguards and 32c without.
Vapour
For getting down-and-dirty on drop bars there’s the £849.99 Vapour cyclo-cross bike in striking red.
It has an ALX-9 6069 aluminium frame with carbon fork, 105 rear mech, Tiagra shifters, Sora front mech and chainset, with Tektro 992AG cantilever brakes taking care of stopping. A new front hanger mount has been designed by Genesis for more positive braking.
Flyer
The singlespeed Flyer is a retro jaw-dropper built from Reynolds 520 steel with seat collar lug, chrome cable clips and a steel stiletto fork. Formula high-flange track hubs and a pimp white chain finish off the look.
Core
The Core 40 with RockShox Recon 351 forks, a mix of Shimano SLX, XT and Deore
Genesis have worked hard to improve on this already popular hardtail. A revised frame has resulted in a claimed quarter-pound weight saving.
The £999.99 Core 40 comes with a RockShox Recon 351 fork, Shimano SLX rear mech, Shimano Deore shifters/chainset and Shimano 575 brakes. DT Swiss X450 wheels complete the package.
The top-end Core 50 at £1,199.99 has a Rockshox Recon Race 120mm fork with Maxle Lite, Shimano XT rear mech, Deore shifters and chainset, and SLX hubs and brakes.
Alpitude
If it’s a long travel steel hardtail you’re after, then the £1,699.99 Alpitude seems to fit the bill.
Made from Reynolds 853 steel, the 2010 frame has a 0.5˚ slacker head angle than last year and comes with RockShox’s Revelation Race 120-150mm U-Turn Maxle Lite fork, an SLX groupset with XT Shadow rear mech, and Maxxis 2.35in High Roller tyres.
iO and iO ID
The iO ID gets a yellow paintjob for 2010
The iO bikes from Genesis are minimalistic machines that come in either £599.99 singlespeed mode or with Shimano’s eight-speed Alfine hub gear for £1,099.99.
Sharing the same Reynolds 520 steel frameset, both bikes are capable of converting from singlespeed to hub gear and from hub gear to singlespeed should you feel the need. The frame is designed around a 100mm-travel fork
Altitude
The Genesis Altitude 10 will cost £999.99
Genesis have stuck with the same frame geometry on their Altitude hardtail for 2010, and now offer five models.
At the budget end, the £799.99 Altitude 00 has a Reynolds 520 frame, RockShox Tora SL coil fork, Shimano Octalink M442 crankset with M486 brakes, plus Deore shifters and mechs.
The Altitude 10 (£999.99) has a Reynolds 520 frame, RockShox Recon 351 fork, Deore cranks/shifters/front mech and an SLX rear mech. DT Swiss X450 rims on Shimano M495 hubs complete the package.
Built with Reynolds 853 steel, the £1,449.99 Altitude 20 comes with a RockShox Reba SL 120mm Maxle Lite fork, an SLX 20mm front hub, Deore chainset/shifters/front mech/brakes and an XT rear mech.
Topping the Altitude group, the £2,799.99 Altitude Ti has a titanium frame with Fox F120RL 15mm axle fork, full XT groupset and DT Swiss X430 rims
So, what do you think? Will you be putting in an order for anything from the 2010 Genesis range? Let us know below.